Anisfield School of Business (ASB)

Associate Professor of Information Systems

Year Joined RCNJ: 2000

Contact Information:

• Phone: (201) 684-7819
• E-mail: ygao@ramapo.edu 
• Office: ASB-209
• Office Hours: Tues/Fri 9:15 am - 9:45 am & 1:00 pm - 2:00 pm

Education:

• B.L., Fudan University, Shanghai, China
• M.A., Brooklyn College, C.U.N.Y.
• Ph.D., Baruch College, C.U.N.Y.

Courses Offered:

• Principles of Information Technology
• Database Management Systems
• Managing Information Systems

Teaching Interest:

• Database Management
• e-Commerce
• Managing Information Systems

Research Interest:

• Human Computer Interaction
• TAM
• Interface Design
• e-Commerce

Recent Publications:

• Gao, Y. (2011).  An Experimental Study of the Effects of Interactivity and Humor in E-Commerce.   Review of Business Information Systems, 15 (1), 6.  
• Wu, X. & Gao, Y. (in press, 2011).  Applying the Extended Technology Acceptance Model to the Use of Clickers in Student Learning: Some Evidence from Macroeconomics Classes.   American Journal of Business Education, 4 (7).  
• Gao, Y. & Wu, X. (2010).  A Cognitive Model of Trust in E-Commerce: Evidence from a Field Study in China.   Journal of Applied Business Research, 26 (1), 37-44.  
• Gao, Y. & Wu, X. (2010).  Perceived Value of Educational Hypermedia: An Exploratory Study.   American Journal of Business Education, 3 (8).  
• Gao, Y. (2009).  Factors Influencing Perceived Value of and Attitude toward E-Commerce among.   Proceedings of 2009 International Conference on Information Engineering (ICIE).